#326: The Real Nature of Breakthroughs in Your Business and Your Work

Picture this…

A creative professional is struggling with a client project. She’s trying to find the big idea. Or the words just aren’t coming out. Or the logic is flawed.

And then, in an instant, a flash of insight appears out of nowhere and everything starts coming together beautifully.


This is a very common Hollywood story archetype. The struggling creative who is instantly blessed with the perfect answer when she’s hit rock bottom.

It makes for a great story. And we want to believe it.

But is this reality?

Maybe. But that’s not how it happens most of the time. Our breakthroughs tend to happen slowly. The insights come incrementally. And none of it would make for a great movie (at least not in my case!).

In this week’s short podcast episode I share some powerful insights from a world-renowned music producer on how to have more breakthroughs in your business and personal life.

Even if they happen slowly and without fanfare.

The notes that follow are a very basic, unedited summary of the show. There’s a lot more detail in the audio version. You can listen to the show using the audio player below. Or you can subscribe on Apple Podcasts, Spotify, Stitcher, Google Podcasts, Amazon Music or wherever you listen to podcasts.

[00:01:42] Ed Gandia –  Most often, the hints of inspiration and direction from source are small. They appear as tiny signals traveling through the void of space. quiet and subtle like a whisper.

[00:01:54] Ed Gandia – He then suggests that to get more and better ideas, we need to let go more. We need to stop demanding they come. And he says, and I quote, one way is through letting go of control.

[00:01:54] Ed Gandia – Approach the process with humility, and the unexpected will visit more often. Many of us are taught to create through sheer will.

[00:02:12] Ed Gandia – Approach the process with humility, and the unexpected will visit more often. Many of us are taught to create through sheer will.

[00:02:31] Ed Gandia – We do well to stop trying so hard and instead put ourselves in a receptive mode and just let the universe god or source do its thing. Trust that we will get the answers we need.

Key topics and bullets

  • Best ideas don’t always come like in movies
  • Inspiration often comes in small and subtle signals, like whispers.
  • Rick Rubin’s book, The Creative Act, discusses this
  • Letting go and releasing expectations can lead to more and better ideas.
  • Surrendering and not blocking ideas can lead to desired results.
  • Many people are taught to create through sheer will.
  • Breakthroughs in Hollywood vs. real life
  • Archetype of sudden flash of insight
  • In reality, breakthroughs often happen slowly and in a boring way
  • Valuable ideas often result from mulling over a problem for a while.
  • Put ourselves in a receptive mode and trust that we will receive answers or solutions.
  • Taking a break from our problems can often lead to “the magic” happening.


By the way… whenever you’re ready, here are 3 ways I can help you grow your freelance business:

  1. Grab a free copy of my book.

    It’s called Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer. The title says it all. ? — Click Here
  2. Join my implementation program and be a case study.

I’m putting together a new implementation group this month. If you’re earning $5k+/month (or the part-time equivalent) from your freelance business … and you’d like to grow your income quickly with better clients … just email me at [email protected]

  1. Work with me privately.

If you’re a 6-figure writer who’s trying to earn more in less time, with less stress, I might be able to help you get there faster than you think. Just email me at [email protected] and put “Breakthrough” in the subject line, and I’ll get back to you with more details.