One of the challenges with positioning yourself as a generalist is that EVERYONE looks like a potential client.
So it’s harder to decide who’s a good target (and who’s not). Which leads to overwhelm and analysis … Read more
Here’s a scenario for you: You have a client deliverable that’s due in three days.
You were given the project two weeks ago. But you haven’t dived into it yet.
Yes, you’ve been busy.
But in truth, if … Read more
“When are you going to get a real job…?”
Launching and running a freelance business is challenging at the best of times.
But it becomes exponentially more challenging when you don’t have the support of your friends … Read more
As a half-introverted person, I understand why so many introverted writers resist marketing their services.
The thought of putting themselves out there — and touting their credentials, track record and achievements — scares them.
And it keeps … Read more
Many of my coaching clients start their freelance writing businesses as “order takers.”
I don’t mean “order taker” in a disparaging way. I simply mean that when a client or prospect wants a piece of content, … Read more