Too often, writers feel pressure to respond to questions from clients and prospects . . . even when they don’t have enough information to respond adequately.
Questions such as:
How much do you charge for X?
Can … Read more
Qualifying your prospects is important.
So is understanding your ideal client avatar ... and knowing what questions to ask them.
But most important of all is having the discernment to know which prospect is going to work … Read more
The thought of being booked solid (and even beyond booked solid) sounds awesome.
And it is awesome … until you’re in that position for few weeks or months at a time.
Which is ironic. Because you used … Read more
Have you ever thought of providing clients with a syndicated solution?
By “syndicated solution,” I’m referring to something you created for a client once ... and it worked so well that you decide to repackage and … Read more
Everything you think and do is limited by the person you are today.
Your “today self” tells you what you can and can’t do. And this self-talk is filled with limiting beliefs.
To combat this tendency, I … Read more
Have you ever thought about productizing a service?
Maybe it’s something you excel in that you currently offer only as a custom service.
Why would you want to do that?
Because it’s a lot easier to promote a … Read more
Recurring income is the holy grail of freelancing.
When a healthy percentage of your monthly income is recurring, you have predictability.
And when you have predictability, you have greater confidence—and a higher propensity to take smart risks … Read more
Managing client expectations is a big part of running a successful business.
The more your clients know what to expect, the more smoothly things will go.
And it’s important to set those expectations at the beginning, from … Read more
Financial struggles have a direct, negative impact on your freelance work.
Not only does the quality of your work suffer when you’re in a tight financial spot, but you’re also much more likely to make bad … Read more
If you’ve ever had a traditional Thanksgiving or holiday dinner, you’ve probably experienced Parkinson’s Law.
Parkinson’s Law states that whatever resources you have, you will use up. If you have a small plate, you’ll fill it … Read more
How can you grow your income?
It’s one of the top questions I get from coaching clients and prospects.
I can see why.
Heck, I ask myself that question all the time!
But the answers can feel overwhelming. There’s … Read more