Pitching a New Pricing Model to a Client Backfired. What Should I Have Done Instead?

It’s very difficult to convince a client to change their ways when they’re already used to working with you one way. 

Say you’ve been working with them on an hourly basis. Or you have a retainer based on a bank of monthly hours. Or you’re always on call and expected to turn around work in a day or two. 

Whatever the situation, you’ve created an expectation. Which means that getting the client to change to a better model or format is going to be very challenging — especially if that means changing their process, the way they pay you or the service level you deliver. 

So what should you do if the current arrangement is not working?  

You can propose something different. But that can often backfire. And that’s precisely what happened recently to a coaching client of mine. 

In this video tutorial, I walk through her specific scenario and explain the hidden pitfalls you need be mindful of. Plus, what to do if the client is unwilling to budge. 


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