#258: Why You Should Trust Your Sixth Sense When Qualifying Prospects

Qualifying your prospects is important.

So is understanding your ideal client avatar … and knowing what questions to ask them.

But most important of all is having the discernment to know which prospect is going to work out well … and which one won’t.

Truth is, you can ask two prospects the same set of questions and get the same answers from each. But one prospect will feel a bit “off.” And the other one will feel right.

In today’s podcast episode, I talk about the importance of trusting your gut.

Because while a prospective client might have all the right answers, that doesn’t necessarily mean they’re right for you.

The notes that follow are a very basic, unedited summary of the show. There’s a lot more detail in the audio version. You can listen to the show using the audio player below. Or you can subscribe in iTunes to get this show delivered straight to the Podcasts app on your smart phone, tablet or iPod.


Most of our conversations with prospects start over email.

But still, there’s nothing like a phone call or Zoom conversation to get a feel for a prospect.

Over the years, I’ve pursued plenty of prospects who looked great on paper but were miserable people to work with.

I’m sure you have too.

So yes, ask the right questions. But also take the time to read between the lines … and trust your gut.

Don’t discount your sixth sense. Because it’s probably right.



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