Category Archives: Pricing

When You Forget to Talk Money

A coaching client of mine recently faced a dilemma. She had a call with a CEO who wanted her to create some content and help them with content marketing strategy. After their chat, my client wrote up a …
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#265: Should You Post Your Fees?

For as long as I can remember, writers and marketing professionals have debated whether they should—or should not—post their fees on their website. They worry that if they post their fees, they’ll scare off prospective customers. But …
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The Recurring Income Metric You Should Track

Recurring income is the holy grail of freelancing. When a healthy percentage of your monthly income is recurring, you have predictability. And when you have predictability, you have greater confidence—and a higher propensity to take smart risks …
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Clients That Pay Late

Unfortunately, some clients pay late all the time, no matter what you do. You have to harass them to get payment, sending reminder after reminder. Eventually, they do pay. Which makes you reluctant to let them go—especially …
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#244: The Power of Exclusivity

Have you ever visited a different part of the country and had the most amazing treat? Maybe it was the best cupcake ever, the best pizza or the most amazing BBQ? Of course, you have! And I’ll bet …
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