Tag Archives: clients

Ed Gandia

The Easy Way to Avoid Payment Problems

Here's an easy and simple way to avoid payment problems with clients: Separate your deliverable from a project’s completion. Most writers tie their final payment to the project being complete. So, they only invoice for the work (or …
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Ed Gandia

#299: How to Make Smarter Decisions About Which Clients to Keep or Let Go

What do you do with clients who started with you years ago, when your fees were much lower? Do you keep them or let them go? And how do you decide? One of my coaching clients recently …
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Ed Gandia

#226: Romi Neustadt on How You Can Have It All (Just Not at the Same Time)

I’m guessing you became self-employed because you wanted a better life for yourself.  Maybe you wanted more time or freedom.   Or you wanted to do better financially.  Either way, you made a choice most people don’t dare to …
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Ed Gandia

How to Use the PCRQ Matrix to Make Better Decisions About Clients, Projects and Opportunities

Say a client presents you with a huge retainer opportunity. But accepting it would mean letting go of some of your other clients.  It’s a big decision.  Or maybe a colleague makes you a full-time job offer. At first …
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Ed Gandia

#215: Laura Khalil on How Women Can Muster the Confidence to Go After Bigger and Better Clients

When you’re running your own business, you have to muster the confidence to grow and do better every year. You no longer have the safety net of a day job. The steady paycheck. Or a team …
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Ed Gandia

#207: Grant Baldwin on How to Use Public Speaking to Generate High-Quality Client Leads and Create a Lucrative Income Stream

I’ve developed a number of key skills over the years that took a lot of time and effort to hone. And at the top of the list is public speaking. I’m not the best public speaker. But …
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Ed Gandia

What to Do When a Client Mentions a Future Project — And Then Goes Silent

Sometime when you talk to a client or prospect, they’ll mention a new project they’d like to send your way. Which is exciting! But it can be disappointing when that’s the last you hear of it. This happened …
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Ed Gandia

#188: Ross Simmonds on How to Land Fortune 500 Clients

There are many advantages to working with large corporate clients. For one, they tend to have a ton of writing and copywriting needs. Which means just two or three of the right clients can keep you …
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Ed Gandia

How to Improve Response Rates for Warm Email Prospecting

When you first get started with email prospecting, it’s easy to get discouraged. You send out tons and tons of emails. And you only get a handful of positive responses. In an attempt to improve that response …
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Ed Gandia

Should You Meet with a Prospect In Person?

How do you react when a prospect invites you to meet?  Do you welcome the opportunity to talk face to face?  Or do you start calculating how much time it will take?  While getting out of the office and meeting people is …
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Ed Gandia

Which Clients Are Coming With You?

Here's something to ponder today. Imagine that you own one of those fancy, top-of-the-line RVs. The kind that has all the bells and whistles. You’re planning a road trip from New York to San Francisco, and you …
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Ed Gandia

#076: What to Do When a Prospect Doesn’t Return Your Calls or Emails

As a freelancer, there are few things more frustrating than a prospect who suddenly disappears for no apparent reason. He reached out to get some information, indicated a high level of interest, was fine with your …
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Ed Gandia

#074: Ten Things to Avoid When Ramping Up Your Freelance Writing Business

There's plenty of advice about what you should do when starting and growing a freelance writing business. But not too many people are openly talking about things you should avoid at this critical early stage. My guest …
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Ed Gandia

#073: The Messy Road to Better-Paying Clients

One of the things that I've tried to be very mindful of is painting a very realistic picture of what it's like to launch and grow a freelance writing and copywriting business today. In fact, I …
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