Category Archives: Getting Clients

#235: Selling with Your Wallet

A coaching client of mine recently quoted a brochure project for a client. This wasn’t your typical brochure. It was a specialized, story-based piece of marketing for a $25 million property. My coaching client proposed some new …
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How to Narrow Your List of Prospects

I often talk about the importance of prospecting for new clients — even when you’re busy. And generally, it’s not that hard to do some research and find lists of companies in your target market. But once …
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#224: Are Good Prospects Ghosting You?

You have a great conversation with a prospective client. And they make it very clear that they want to work with you.   Which is awesome!  So, you send over your agreement. But then they ghost you, never to be heard from …
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The Prospect Opportunity Pyramid

In this volatile market, you might suddenly find yourself with no work and a dry pipeline.  You need to drum up business quickly — as in “yesterday!”  But where do you start? Whom do you contact? How much prospecting …
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#206: Offering X as a Service

I used to get massages fairly regularly. But it started to feel like a luxury, so I stopped going. Yet massages have great health benefits, so about a year ago I decided to recommit to going. I went …
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