You have a great conversation with a prospective client. And they make it very clear that they want to work with you.
Which is awesome!
So, you send over your agreement. But then they ghost you, never to be heard from … Read more
We often think it’s our writing skills and track record that get us hired.
But often, it’s really the other stuff — our soft skills — that matter the most.
The craft of writing is important, of course. But it’s these soft skills that allow us to build strong and … Read more
Say a client presents you with a huge retainer opportunity. But accepting it would mean letting go of some of your other clients.
It’s a big decision.
Or maybe a colleague makes you a full-time job offer. At first … Read more
Many writers are overwhelmed by the number of ways they can market themselves.
Every strategy sounds good. Yet the result of wanting to do it all is overwhelm, FOMO (fear of missing out), and inaction.
So today, … Read more
I teach my coaching clients several methods for identifying and finding the best prospects to pursue.
Each method serves a specific purpose. And some are more involved than others.
But if you’re looking for something simple, I … Read more
In this volatile market, you might suddenly find yourself with no work and a dry pipeline.
You need to drum up business quickly — as in “yesterday!”
But where do you start? Whom do you contact? How much prospecting … Read more