Given the choice between prospecting for clients or having prequalified prospects come to YOU, I’ll take the latter any day.
It’s not that I don’t enjoy or believe in prospecting. Quite the contrary. Prospecting is still … Read more
In a recent podcast episode, I explained why it’s so important for freelancers to create multiple income streams.
I made a case for info products, and why they can form the basis for a healthy, secondary … Read more
When my wife and I started having kids, I began to recognize the importance of having multiple income streams.
I became the sole breadwinner. And the idea of being fully dependent on client work felt a … Read more
Virtually every week I read anxious comments and emails from writers (both new and established) about their niche.
They’re freaking out about which path to take. How to pick the right industry or topic. Or basically … Read more
The notes that follow are a very basic, unedited summary of the show. There’s a lot more detail in the audio version. You can listen to the show using the audio player below. Or you can subscribe in iTunes to … Read more
Lead magnets (aka “buzz pieces”) are useful tools for freelancers. As a freelance professional, they can help you:
Position yourself as an expert (or as the obvious choice)
Give prospects a taste of … Read more