Tag Archives: Article

Ed Gandia

Don’t Hang on to Bad Clients Because You Need the Money

Do you have a client who’s difficult to work with? Maybe they’re constantly violating your boundaries. Or have ridiculous expectations. Or don’t pay on time—ever. Or maybe you just hate the work. It’s become dull and boring, …
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Ed Gandia

How to Quote a Miscellaneous Editing Project

What do you do when a client asks you to quote on a mixed bag of project work that includes some editing? One of my coaching clients recently faced this situation. Her client asked how much …
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Ed Gandia

Change the Way You Ask for Pricing Feedback

There’s a good way to ask your peers for pricing feedback—and a bad way. Here’s how most of us ask: “I need to quote three ebooks. The topic is X, and they want each ebook to be …
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Ed Gandia

How Do You Recover From Underpricing a Writing Project?

What do you do when you goof up in pricing a project? And I mean REALLY goof up! Hopefully, this doesn’t happen often. But it can happen. And it happened to a coaching client of mine recently. A …
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Ed Gandia

A Powerful Way to Engage More Prospects … and Turn More of Them Into Clients

It sometimes seems like the stars have to align to land a new client. Think about it. Four things have to happen at the same time: The prospective client has to have a problem. They have …
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Ed Gandia

What Should You Do When You Have TOO Much Work?

The thought of being booked solid (and even beyond booked solid) sounds awesome. And it is awesome …  until you’re in that position for few weeks or months at a time. Which is ironic. Because you used …
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Ed Gandia

5 Proven Sources of Recurring Revenue

I often talk about the benefits of recurring revenue. It adds predictability to your business. And it can enable you to do all kinds of things, like pursue different clients and projects ... or even a …
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Ed Gandia

The Recurring Income Metric You Should Track

Recurring income is the holy grail of freelancing. When a healthy percentage of your monthly income is recurring, you have predictability. And when you have predictability, you have greater confidence—and a higher propensity to take smart risks …
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Ed Gandia

Why You Need to Include a Start Date in Your Project Contracts

Managing client expectations is a big part of running a successful business. The more your clients know what to expect, the more smoothly things will go. And it’s important to set those expectations at the beginning, from …
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Ed Gandia

What Parkinson’s Law Can Teach Us About Growing a Sustainable Business

If you’ve ever had a traditional Thanksgiving or holiday dinner, you’ve probably experienced Parkinson’s Law. Parkinson’s Law states that whatever resources you have, you will use up. If you have a small plate, you’ll fill it …
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Ed Gandia

How Presold Are Your Prospects Before They Talk with You?

Many of us think of selling as one “thing.” Either you’re selling or you’re not. But the sales process is a lot more complicated than that. (By “sales process,” I’m referring to everything that happens from the moment …
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Ed Gandia

A Better Operational Playbook for 2021

Most ambitious freelancer writers want to grow their income. If they’re at $8k a month, they want to be at $10k. If they’re at $10k a month, they want to be at $12k. And if they’re in the …
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Ed Gandia

Expressing Gratitude in Micro-Moments

Having your own business is the best self-improvement program on Earth. You see... self-improvement is baked into freelancing. No one else can pick up the slack. It’s only you! So, in order for your business to improve, …
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Ed Gandia

Should You Reduce Your Team in Times of Uncertainty?

If you’re working with a team of virtual assistants, writers or other service professionals, you might sometimes feel tempted to cut back on your team. Especially when going through times of great uncertainty. There’s no right or …
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Ed Gandia

Clients That Pay Late

Unfortunately, some clients pay late all the time, no matter what you do. You have to harass them to get payment, sending reminder after reminder. Eventually, they do pay. Which makes you reluctant to let them go—especially …
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