Category Archives: Running the Biz

Ed Gandia

#213: California’s Disastrous AB5 Law and Why All U.S. Freelancers Need to Speak Up!

I love you, California. I love your beautiful state and your great people. But your state legislators are killing freelance businesses by enacting radical, poorly conceived legislation that’s funded and supported by special interests and not …
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Ed Gandia

#212: I’m the Guy You Call When…

A few years ago, I listened to an interview with Tony Robbins, the well-known business strategist and motivational speaker. He talked about the people he works with one on one. These are people at the highest levels …
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Ed Gandia

What to Do If You Find Yourself With Extra Time During the Coronavirus Lockdown

One of the many things I learned to do well when I went solo was to always have a Plan B. Specifically a Plan B for what to do when I found myself with extra time …
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Want to Command Higher Fees? Become a Better Buyer

During spring and summer you’ll often find me doing yardwork around my house. I used to hate this weekly chore. But now I use the time to listen to podcasts. ;) The one task I can’t stand, …
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Tina

#211: Pamela Wilson on How to Create Your Own Content Faster, More Consistently and with Less Stress

Coming up with a steady stream of topic ideas for your own newsletter or blog can be difficult. And even when you have ideas, you wonder if they’re worth writing and publishing. I mean ... what could …
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Ed Gandia

#210: How to Work at Home with Kids During the Coronavirus Lockdown … Without Completely Losing Your Sanity

Let’s talk about the elephant in the room. Your kids are home for ... who knows how long. And you’re worried about how you’ll be able to make this work. Maybe your spouse doesn’t work from home …
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Ed Gandia

7 Questions You Should Ask Prospects During Your First Call

You’ve arranged to speak with a prospective client on the phone about a project. And it all sounds very promising so far. But then you start to wonder how to start the conversation — and what questions …
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Ed Gandia

The Magic Quartile: A “Thinking Tool” for Stretching Yourself and Getting Better Results

You’re agonizing over how to quote a big project. Or you’re torn about whether or not to let go of a client ... and how to do it right. Any big decision like this can invoke …
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Ed Gandia

#209: Jessica Abel on How to Find Creative Focus When You’re Drowning in Your Daily Life

Maybe you thought that when you became self-employed, you’d finally have time to work on that big, creative side project. Then you went solo ... and five years went by without any headway. Your intentions are noble, …
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Ed Gandia

#208: How to Get Prospects Off the Fence

We’ve all had the experience of sending out a proposal… and then radio silence. Or you get something noncommittal. “We’re not sure yet,” they say. Or “We’ll get back to you.” How can you get prospects off the …
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Ed Gandia

Content Upgrades: A Fun and Lucrative Add-on Project to Offer Your Clients

Should you be offering content upgrades to your clients? The short answer is yes. Especially if you’re already writing articles and blog posts for them. Content upgrades are a great way to generate leads from content pages, …
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Ed Gandia

#202: How to Fire a Client

Letting go of clients that are no longer a good fit for you can feel awkward, uncomfortable and scary. And so you put it off. But actually, “firing” clients is a good and healthy thing to do. Because …
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Ed Gandia

How to Make Your Business Stronger and More Sustainable by Paying Yourself a Monthly Salary

Most of us focus way too much on increasing our income — and not enough on managing the money that’s already coming in. And when we don’t get control of our finances, we get caught in …
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Ed Gandia

The Magic Quartile: A Thinking Tool to Help You Increase Your Fees (and Do Other Scary Things!)

We have to make lots of decisions as business owners. And a lot of those decisions are scary. We have to decide whether to propose something new to a client. Or whether we should let a …
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Ed Gandia

Freeing Up Valuable Time by Outsourcing Some of Your Personal Tasks

Some business tasks take up a lot of time. Things like bookkeeping, proofreading and transcription services, for example. These tasks take time to perform. We often don’t enjoy them. And we’re sometimes not very good at them. And …
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